TotalEnergies Marketing USA, Inc.

Total-lly great branding and marketing programs.

How do you reach out to Kia dealers across the country to change their current motor oil to a new brand? Using a unique campaign with a direct mail approach and repeated mailings over a 3-week period, Houston-based Total Specialties USA had their best sales month ever while selling to the Kia dealer network. Along with specialized programs for Kia and Navistar, we’re responsible for all label and packaging design in the United States in addition to the marketing efforts for other divisions within Total.

Category
Oils & Lubricants
Tags
Digital, Outdoor, Packaging, Print, Tradeshow